IN THE MIDDLE: Middle Market Executive’s running narrative of the lower middle market as told by one middle-market company at a time.

How the Internet of Things Gave Support.com a New Groove

  Support.com — a cloud-based software services company that has garnered success by pairing up its technology support services with a variety of marketing partners, including Staples and OfficeMax — has recently found a new groove itself thanks to the growing multitude of devices orbiting around most households these days. The term “Internet of Things” […]

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Three Midmarket Firms Widen Video Marketing’s Unabashed Ambitions

  Video Marketing Advances as Technology Trumps Customization Hurdles John Malec is probably best known as the founder of Information Resources, Inc. (“IRIC”), the data collector upstart that grew to $600 million in sales while disrupting AC Nielsen’s 40 years of dominance in data tracking within the U.S. Now Malec is back as CEO of Visible Spectrum […]

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Middle-Market CEO Interview: Garry McGuire of RMG Networks

  Digital signage networks — found in hotel lobbies and malls across the continent — are among the fastest growing categories for media today, increasing at about 14 percent annually. For RMG Networks, the digital networks opportunity recently grew still larger last year when it acquired Plano, Texas’s Symon Communications, a tech firm specializing in […]

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Three Tech Stars Rise Within the Lone Star State

  One Part Media, One Part Technology, RMG Networks Finds Growth in the Mix Plano, Texas — For RMG Networks, the growing availability of WiFi on airplanes was at first a nail-biting experience. Having signed long-term contracts to supply every major airline with advertising for their seatback TVs, RMG Networks understandably looked upon the growing […]

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Spartan Chemical Puts Innovation on Its Plate, as State of Ohio Picks Up Half the Tab

  Maumee, Ohio — The way that William J. Schalitz tells it, Spartan Chemical’s door to innovation first swung open with a phone call. As vice president of research and development for the middle-market janitorial solutions firm, Schalitz received a voice mail invitation to participate in a so-called open innovation program with the State of Ohio. […]

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At Tel-Tron, Aging Boomers Open New Chapter of Growth

  Daytona Beach — Having sailed past its 65th birthday, Tel-Tron of Daytona Beach, Florida, has something in common with the nation’s nimble but aging baby boomer population. Like many an enlightened boomer, the family-owned firm views aging as an opportunity for growth. As a supplier of wireless emergency call systems, the 50+-employee firm is […]

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When it Comes to Middle-Market Software, Commence Corp. Thwarts the Importance of Being Larry

  Eatontown, N.J. — Ask any technology executive to identify a software firm with a CEO who goes by the first name of Larry, and chances are that Commence Corporation isn’t the first company to come to mind. Yet Commence Corp.’s technology roots run nearly as deep and are arguably as nimble as those of […]

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One Part Media, One Part Technology, RMG Networks Finds Growth in the Mix

  Plano, Texas — For RMG Networks, the growing availability of WiFi on airplanes was at first a nail-biting experience. Having signed long-term contracts to supply every major airline with advertising for their seatback TVs, RMG Networks understandably looked upon the growing availability of WiFi (via handheld mobile devices) as a potential threat to its […]

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Riding the Social Mobile Wave: Three Firms Seek to Satisfy Their Appetite for Growth

  Ambitious Growth Path Led LiveOps to Acquire Social Smarts Redwood City, Calif. – Asked what LiveOps is all about, president and CEO Marty Beard says, “We’re quietly disrupting what used to be a traditionally sleepy space.” To be more precise, LiveOps provides its 350 to 400 enterprise clients –including some of the biggest corporations […]

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The Rise of Clearview Energy: Midmarket Firm’s Advance Fueled Not by Wind, Water or Fossil Fuels, but Information

  Dallas — When it comes to commercial businesses and the weather, insurance firms and rock salt makers are known for keeping meteorology top-of-mind. However, when a firm counts 32 weather observation stations in the Northeast alone among its strategic partners – it’s a pretty good bet these days that the professional firm deals in […]

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