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Jim Cline, President & CEO, Trex Company.

Episode #225

Inspiring Growth-Minded
Business Leaders

Middle Market Thought Leader is about inspiring business leaders to take a leadership leap by opening a new chapter of growth for their middle-market companies. We know that by learning from the failures, Ah-ha! moments, and successes of other middle-market business leaders,
you can take inspired action.

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232: Keeping Lean When Talent Is Top-of-Mind | Workplace Champions Episode

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231: When ExactTarget Came to Dinner | Brian Rowe, CEO, Perceivant

"We are taking our retail analytics background and taking that deep, deep knowledge of tracking everything in real time and applying that to learning. We watch how students interact with material, watch them learn and see what works, what doesn't, what's effective, what's not. And then giving this clean, clear information to instructors, who can take…
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230: Scaling Your Sales Function | Kevin Parker, CEO, Hirevue

Kevin Parker arrived at Hirevue with a business-building resume that only the most seasoned business leaders can match. Join us when Kevin reveals his hardy appetite for growth at Hirevue and the business obstacles he's determined to remove. "It's great to just find talented people, but if you don't train them, they're not going to…
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229: Monster’s Midmarket Climb | Scott Gutz, CEO, Monster Worldwide

An Appetite for M&A "We're actively looking at partners that can help us advance in categories that we think are strategic and important ... and to find organizations that are doing things that are compelling enough that we want to own that technology asset or we want to be have that group of people operate…
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228: How Influencer Marketing Fueled the Rise of G FUEL | Cliff Morgan, Founder, G FUEL

Understanding Influencer Marketing "It was really tough for private equity to get their head around what we do. You can't build an algorithm around it. We were early adopters of influencer marketing, and and there's no assurance as to which approach will trigger a better response and more business. So, our approach is really like…
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227: Finding Your Customer Growth Lane | Scott Staples, CEO, First Advantage

With hiring on the minds of most growth-minded business leaders these days, background screening solutions have perhaps never been in greater demand. However, as more customer doors swing open, the virtues of customer success have never been more top-of-mind for First Advantage CEO Scott Staples. Join us when Scott explains why First Advantage is seeking…
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226: Completing Its Services Footprint | Ken Lochiatto, CEO, Convergint Technologies

Join us when Ken Lochiatto explains how Convergint Technologies opened a new chapter of growth by pursuing a mix of M&A and organic growth opportunities that vastly expanded the $1 billion security company's services footprint. "In the last three months, we have spent a lot of time stepping back and looking at our industry and…
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225: When Knocking on Wood Is a Strategic Imperative | Jim Cline, CEO, Trex Company

Inside the decking and railing realm, pressure-treated lumber (or wood) represents roughly 83 percent of the linear footage of decking and railing sold, according to Jim Cline, CEO of Trex Company, who credits wood's dominance of the space with having fostered a favorable growth environment (favorable at least for the makers of composite decking and…
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224: Marching to Its Own Drummer | Ross Andrew Paquette, Founder & CEO, Maropost

"One of the problems with the tech space today is that there's too much money flying around. It's too easy to raise capital. There aren't enough good ideas, or rather, I should say 'great ideas.' But the capital is still there, so it becomes very easy to raise it. That's why you'll find that there…
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223: Making Digital Your Growth Path | John Gardner, President, Luckie & Company

Join us when John Gardner, president of Luckie & Company, explains how a marketing agency with deep Southern roots is serving a menu of enriched digital offerings designed to help its customers open new marketing channels to better engage and serve their customers. "Because the marketing solution space has changed so rapidly due to technology…
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