MME FIRST PERSON allows contributing authors to connect directly with the Middle Market Executive audience by enabling them to create content – and participate in the conversation – on the Middle Market Executive publishing platform. Find out how to syndicate your content with the Middle-Market Executive community. E-mail: [email protected]
Your business is a machine. It’s made of many moving parts that work together to achieve a desired outcome. You may be achieving your desired result. Your business may be operating just fine. But your company’s moving parts require routine tune-ups to ensure optimal performance and value — especially if you’re positioning to sell. There […]
It’s very tempting to throw more money at the advertising gods with a desperate “Fix it!” when things aren’t going our way. When we aren’t seeing the returns or client numbers we’d like, the root of the problem usually lies much deeper than the message we’re trying to convey. The business foundation beneath the message […]
It’s no secret that middle-market companies want their customers to be brand advocates — but many frequently overlook one of their most important advocacy groups: their employees. Employees are a built-in advocate army. They can personally communicate the benefits of your brand in a way a campaign never could, and they have the ability to […]
At its core, capital planning is about budgeting and deploying your company’s resources to support long term goals. After human and intellectual resources, your financial capital is often the most critical resource at your disposal, making capital planning essential to growing a middle market business into an industry leader. While “dollars and cents” provide the […]
Electronic data and intellectual property are the engine of a middle-market organization, but when it comes to data security and archiving, the middle market has the perfect storm brewing. Continuously changing regulatory requirements across jurisdictions and an explosion of electronically stored information (ESI) are contributing to increased data archiving requirements. This, combined with the lack […]
The eagle is a tremendous example of strategic leadership. The eagle soars at great heights, surveying the scene below. When the eagle discovers something of interest, it examines its prey intently. The eagle is decisive and responsive, making swift decisions before soaring high once again to view the larger picture. Eagles both protect their young […]
By Robb Lippitt, CEO of Revolution Dancewear Success in a business-to-business environment, where products and services are provided to other businesses, is not merely achieved by offering superior products and reasonable price points. It’s about enabling your customers to improve their performance. In my years as an entrepreneur, I’ve found that there are 4 strategies […]
Today’s middle-market executives can fit an entire desk’s worth of vital business information inside the palm of their hands – or pockets. Bring Your Own Device (BYOD) work models, enabling employees to use personal smart phones, tables, laptops and cloud solutions to access business data and applications, are soaring in popularity. With the increasing adoption […]
One of the truly unfair things about information security is that the scope of risk doesn’t scale downward with the size of the organization. A large global enterprise has to deal with all sorts of potential threats: APTs, phishing, malware incursion, insider threats, compliance mandates, and more. Unfortunately, the small enterprise or middle-market business must […]
By Gerry Mendelbaum and Vincent Piccione Amazon lists over 18,000 titles in the category of Continuous Improvement and 4,400 more in Lean Management. There is no shortage of people that will come into your business and tell you what to do. With all of these resources available, wouldn’t you think there would be more operational […]
© 2019 Middle-Market Media LLC, All Rights Reserved.
